Making creative strategic, and strategy creative.

We’ll mind
Your business

Brains are two-sided. Left is logical and analytical. Right is imaginative and emotional. Downtown Creative uses all of the above to mind your business. Making creative strategic, and strategy creative.

ABOUT DOWNTOWN CREATIVE

A nimble creative team dedicated to making your business shine

Brands are usually too focused on growth to see their blind spots. Even if it’s not what you want to hear, we’ll tell you what we actually see and turn it into language, design, and branding customers respond to.

Katherine

Messaging specialist
and brand developer

Before pivoting to branding, Katherine had a successful career in the beauty industry. Working with clients who have different lifestyles, beliefs, and personalities shaped her holistic approach to messaging and brand development—she’s got a master’s in connection. She helps brands polish, define, refine, break down, build up, scrap, and all around nail their messaging until it can’t help but draw people in. 

View Katherine’s Work


“Katherine is an indispensable asset to any business. She is a master of synthesizing big ideas into strategic projects with clear and poignant content. Her work is effective, and the numbers will tell you that over and over.”

—KA, Tech Founder

“The research and brand voice audit she conducted gave us the clarity we needed to differentiate ourselves and a clear path forward. Katherine’s agility during brainstorming sessions and her rapid turnaround made the entire process smooth and efficient. She remains a trusted asset to our creative team.”

—SB, CRE COO/Founder


Laura

Visual designer
and creative strategist

A master at her craft, Laura’s spent the last 13+ years helping brands go from “eh, good enough” to “holy shit I belong with the big dogs”. Her background spans scrappy start-ups, creative agencies, and Fortune 100 companies which means she knows how to balance polish with personality. Turning a jumble of ideas into a cohesive visual identity that feels true to the people behind it is where Laura truly shines.

View Laura’s Work


“Laura’s always putting out great work. It's like she's on auto-pilot to the moon. Laura is truly one of a kind!

—BD, Creative Director

“Laura has been a superstar on this account coming in and bringing a fresh perspective and an intense ability to craft the foundations of the brand and not just the visuals. You're a brilliant strategic thinker and designer, and I've loved working with you these many months!”

-AA, Creative Director

Strategic Sprint

LIMITED SPOTS AVAILABLE PER MONTH

See your business through our lens and get a fresh perspective. At the end of our 5-day sprint, you’ll have a targeted ad campaign and a clearer path towards future goals.

Execution SOS


  • 90-min strategy workshop 

    • Audit your current standing, evaluate goals, and map the campaign

  • 3 organic posts 

    • Boost-ready

  • 3 paid ads 

    • Design + copy

  • 9-page Strategic Snapshot

    • A mini messaging guide plus growth and design recommendations


$1,750

Consultative Roadmap


  • 90-min strategy workshop 

    • Audit your current standing, evaluate goals, and map the campaign

  • 6 custom Canva templates

    • Ready to plug + post

  • 9-page Strategic Snapshot

    • A mini messaging guide plus growth and design recommendations

  • 4-page Copy Execution Guide

    • How to implement future campaigns


$2,500

Get in touch to reserve your sprint


“Before the workshop, Laura and Katherine did an incredible job auditing my existing website, brand, and social presence. They quickly understood my ICP, identified opportunities, and helped break down my existing content into a clear direction for the brand style and campaigns I want to build toward.”

“By the end of the workshop, I had a much clearer understanding of my ideal customer profile and the value my business provides. The workshop helped me support how I position my business, communicate value, and create offerings that align with different audiences and brand opportunities. I walked away feeling much more confident and set up for success.

—SP, Community Founder

A la Carte

Strategy
Research + insight
Brand positioning, audits, + architecture
Competitive analysis
Audience personas

Digital
Website design
UX, UI, UE
Architecture
User journeys

Branding
Brand identity + evolution
Type design
Print + packaging Guidelines
Campaign creative

Optimization
Technical optimization
Content optimization
Keyword strategy
On-page SEO